This guide strives to help you achieve better long-term financial outcomes. Its main message is that doing so is more about setting the right goals and controlling your own behavior than it is “beating the market.” We provide plenty of historical perspective on markets, but only in the service of confronting our natural tendencies to make poor decisions about money.
With more and more people living longer than ever, the challenge will be not to run out of money as the need for monthly income grows. This longevity revolution will have a profound impact on people’s lives, their money, and the economy. The potential opportunities for financial advisors to help clients navigate such challenges will be remarkable.
Ten years may sound like “long term” investing, unless you’re talking about the 10 years ended September 30, 2019. Without the bear market of 2008-09 in your time frame, the view becomes incredibly rosy. A 20-year lookback provides much-needed perspective.